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위험의사결정 이해에 대한 통합적 접근 : 다양성 관리를 위한 함의

A Unified Approach to the Understanding of Decision under Risk: Implications for Diversity Management

초록/요약

Applying implicit social cognition to risk research, I performed a series of studies for the purpose of (a) cross-national and (b) inter-generational comparisons of implicit as well as explicit attitudes toward risk and (c) an assessment of the predictive validity of a newly developed implicit measure of stock investment. Study 1 demonstrated a possibility of utilizing the implicit measures of risk attitude as a useful tool complementary to the existing self-report risk measures for understanding cross-cultural similarities and differences in risk. Study 2 replicated the utility of the implicit measures of risk attitude in the form of the known-group validity by showing the marked age differences that cannot be captured by the corresponding explicit measures. Study 3 illustrated that the implicit stock investment measure, designed to measure the associative strength of My stock investment with Aggressive- versus Conservative-related words, provided incremental variance in stock investment performance of undergraduates majoring in financial engineering when interacting with explicit measures of financial risk taking. The theoretical and practical implications of the findings are discussed.

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목차

1. Introduction 1
1.1 Research background and purpose 1
1.2 The present study 4
2. Study 1 5
2.1 Cross-national differences in explicit and implicit evaluations of risk 5
2.2 Method 9
2.2.1 Sample 9
2.2.2 Measures 9
2.3 Results 13
2.3.1 Construct convergence and divergence assessment 13
2.3.2 National differences in explicit and implicit measures of risk 16
2.3.3 Explicit and implicit evaluations of risk: gain vs. loss 19
2.4 Discussion 20
3. Study 2 22
3.1 Age and risk taking 22
3.2 Method 24
3.2.1 Participants and procedure 24
3.2.2 Measures 25
3.3 Results 27
3.3.1 Construct divergence assessment 27
3.3.2 Age differences in explicit and implicit measures of risk 31
3.3.3 Mediating role of psychological maturity on age-risk relationship 32
3.4 Discussion 36
4. Study 3 38
4.1 Concerns about self-report measures of attitudes toward stock investment 38
4.2 Integrating explicit and implicit risk taking in stock investment 38
4.3 Method 43
4.3.1 Participants 43
4.3.2 Procedure 43
4.3.3 Measures 44
4.4 Results 46
4.4.1 Moderating effect of the ISIon stock investment performance 46
4.5 Discussion 50
5. Implications 51
6. Suggestions for future research 52
Appendices 54
References 58
국문초록 67

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