Corporate Social Responsibility as a View & Impact on performance for Domestic and Multinational companies in Pakistan
- 주제(키워드) CSR
- 발행기관 아주대학교
- 지도교수 Jay Ick Lim
- 발행년도 2016
- 학위수여년월 2016. 2
- 학위명 석사
- 학과 국제대학원 국제경영학과
- 실제URI http://www.dcollection.net/handler/ajou/000000021643
- 본문언어 영어
- 저작권 아주대학교 논문은 저작권에 의해 보호받습니다.
초록/요약
The paper is about the corporate social responsibility (CSR) in Pakistan as a prospect and strategy for domestic companies as well as multinational companies (MNC’s). The study gives a view how domestic companies are indulge in CSR as well as how MNC’s are indulged in CSR, also how and what level they differ from each other. The paper also describes well the effect of CSR on domestic companies and MNC’s in the context of assets, net profit and financial performance to see whether they have a positive correlation or negative correlation in both the cases, which are also main points of the paper’s hypothesis. By collecting financial data for 109 domestic companies and 9 MNC’s companies (Only 22 MNC’s working in Pakistan at the moment) it is found both domestic companies and MNC’s financial data hold a positive correlation with CSR. It means if spending on CSR increases the financial performance including assets and net profit of domestic companies and MNC’s also increase which supports the hypothesis which satisfies the main aim of the paper.
more목차
1. Introduction: 1
1.1Background 1
1.2 Problem Discussion 3
1.3 Aims and Objectives. 4
1.4 Approach towards Research. 5
1.5 Demarcations 5
2. Literature Review: 5
2.1 Introduction to the Framework 5
2.2 Environment of Company 6
2.3 Theoretical Framework. 7
2.3.1The pyramid of CSR. 7
2.3.2 Corporate Social Model. 9
2.3.3 Empirical Background. 9
2.3.4 CSR in Developed Countries. 10
2.3.5 CSR in Developing Countries. 11
3. Hypothesis and Research Model: 12
3.1 Hypothesis 12
3.2 Research Model 12
4. Methodology:. 13
4.1 Qualitative & Quantitative method for Research. 13
4.2 Research Strategies. 13
5. Observed Findings of Three Domestic & three MNCs Companies 14
5.1 For Domestic Companies 14
5.1.1Bahria Tower. 14
5.1.2 Fauji Cement. 15
5.1.3 Engro. 16
5.2 For Multinational Companies. 16
5.2.1 Shell. 17
5.2.2 Tetra Pak 18
5.2.3 Barclays Bank 19
5.3 Analysis of Domestic and MNCs Companies. 21
5.3.1 Theory and Practice of CSR 23
5.3.2 CSR Outcomes as a Strength. 25
5.3.3 Findings Regarding View of Domestic and MNCs 26
6. Quantitative Research. 27
6.1 Domestic Companies 28
6.2 MNCs . 29
6.3Results 31
7. Conclusion.. 32
8. Bibliography. 35
